ChatGPT Just Hallucinated Your Pricing. It Is Costing You Deals.

A target account contacts your sales team ready to buy. They state the price they expect to pay. It is one-tenth of your actual enterprise rate. You explain your real pricing. They feel misled, even though you never misled them. You lose the deal. This is not a hypothetical scenario. B2B buyers use AI assistants […]

Your Google Rankings Are Useless If Perplexity Recommends Your Competitor

You did everything right. You spent months optimizing your WordPress infrastructure. You rank number one on Google for your core commercial intent keywords. Then a target account tells your sales team they used Perplexity to shortlist vendors. You were not on the list. Three of your competitors were. Competitors with objectively worse products and lower […]