65 Million Monthly Visits Just Shifted to ChatGPT. What Do the Bots Read When They Crawl Your Site?
ZDNet lost 90% of its organic Google traffic. Digital Trends, 97%. HowToGeek, 85%. Growtika just published the data: 10 major tech publications lost a combined 65 million monthly organic visits since 2024. Everyone is complaining about Google’s algorithm. Nobody is adapting to where the traffic actually went. The Zero-Click Pipeline The traffic didn’t disappear. It […]
Stop Reporting Keywords. CFOs Buy GEO Telemetry and Content Faithfulness.
You are in a Q1 board review with a B2B SaaS client. You pull up your monthly report and highlight a 5% increase in keyword visibility. The CFO stops you. “That is fine. But 89% of our buyers use ChatGPT or Perplexity to shortlist vendors before they talk to sales. Are we showing up there? […]